Grouping AdTrackers

From TRWV Documentation Wiki
Revision as of 12:41, 6 March 2012 by Trwvadmin (talk | contribs)
(diff) ← Older revision | Latest revision (diff) | Newer revision → (diff)
Jump to: navigation, search

AdTracker Groups provide a convenient method for viewing and comparing only the AdTrackers you need.

Examples of AdTracker Group uses include:

  • All AdTrackers used in a certain month
  • All AdTrackers used in "split testing" a marketing idea.[1]
  • All AdTrackers used in a specific AutoResponder Letter


  1. Split Testing is a marketing term used when running two different advertising "pitches" at the same product to see which one receives a better response.