Difference between revisions of "Customizing Campaign Data"
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== Video Tutorial == | == Video Tutorial == | ||
− | [ | + | [https://s3.amazonaws.com/trwv/CampaignData/index.html Watch Video Tutorial] |
[[Category: AutoResponder]] | [[Category: AutoResponder]] |
Revision as of 19:27, 5 June 2012
Your TrafficWave.net AutoResponder Campaign is designed to be a fully usable contact management system. This requires the ability to collect more data from your subscribers than just a basic name/e-mail combination.
Your Capture Forms can be "customized" to contain any number of additional data fields. Further, these fields can be specified as required or optional for subscribers wishing to join your Campaign.
Contents
Minimum Required Fields
The most basic capture form used by TrafficWave.net captures the subscriber's name and e-mail address.
Subscriber Names can be specified as either a single field (first and last name collected together one text box) or split fields (first and last names collected separately). This flexibility is necessary when using tokens in your AutoResponder Letters.
Tokens allow Letters to be personalized - like "Hello, Robert..." |
Additional Standard Data Fields
The additional standard options for collecting data in your autoresponder include:
- Salutation (Mr., Mrs., Ms., and Dr.)
- Company Name
- Country
- Address Line 1
- City
- State/Province
- Postal Code
- Phone Number
- Fax Number
- Birthday
- Gender (M or F)
Custom Data Fields
In addition to the standard options, each Campaign can utilize up to nine custom data fields. Custom data fields allow the marketer to collect very specific information from prospective subscribers such as:
Pulldown List
A pulldown list allows the marketer to give a subscriber choices that can be used later to create subsets (or new lists) of subscribers.
Text Fields
A text field can be used to collect information such as a URL. A text field can also be used as an Other box if a subscriber cannot select from a Pulldown List.
Checkboxes
Simple "Yes" or "No" questions can be simplified with checkboxes.
We advise using pulldowns and checkboxes instead of text fields whenever possible. This will allow these fields to be easily searchable later! |
Hidden Fields
Advanced. If you wish to pass a piece of data along with a form that does not require anything from the subscriber, you may do so with a hidden field.